The outbreak of the Corona Virus pandemic has changed our world drastically, leading to a new normal where cleaning and maintaining hygiene have become a top priority. To address the growing concerns regarding germs and safety, ATEK Access Technologies' Larco brand introduced its CopperShield brand. Larco now offers a range of push plate switches made
with CopperShield®, which is an antimicrobial surface, capable of eliminating almost
100% of contaminants. Our objective for this campaign was to create awareness
and boost sales of the CopperShield product line of push plate switches.
As a result of the campaign, sales spiked by 153%.
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